ChatGPT advertisers report mixed results, with some beating search CPA and others seeing zero conversions as ad targeting ...
Spotify Premium subscribers were subjected to ads despite paying for an ad-free experience. The brand has now corrected this issue, so ads for Premium members should be a thing of the past. Spotify ...
There have now been two significant instances of a YouTube porn ad appearing in users’ mobile feeds. We asked Google what it was doing to prevent this from happening. The company has issued a ...
GetHookd says its platform draws on a database containing more than 65 million analyzed Meta ads to identify problem-solution patterns within specific niches. The system uses those patterns to ...
Meta is facing a reckoning over how much of its business depends on advertising that looks legitimate but leads users into fraud, financial loss, and medical harm. Internal documents, regulatory ...
You're currently following this author! Click to unsubscribe from email alerts. The company formerly known as Twitter has a well-known advertising problem: It is owned by Elon Musk, who does his best ...
Most publishers have no idea that a major part of their video ad delivery will stop working on April 30, shortly after Microsoft shuts down the Xandr DSP. For publishers that rely on Prebid and Google ...
In her latest column, mobile expert Peggy Anne Salz looks at what publishers need to do to turn ad quality into tangible results... Whether ads are deceptive, disruptive or degrade the user experience ...
Advertisers that rely on ad tech vendors to protect them from buying ads on shoddy, offensive or deceptive news content are … in for some bad news. Researchers at Stanford University and Carnegie ...